Apps & Games

OfferUp has ebay insights after in competition with Craiglist

OfferUp is a mobile-focused platform that allows both buyers and sellers to create user profiles, which can be tracked and rated to help build trust, as well as enable direct buying and selling of goods. It allows people to buy and sell locally by sharing a photo from their phones.

Through a new “shipping” tab, buyers will be able to peruse items outside of their neighborhoods on the OfferUp app. To have their items listed on the tab, sellers can select the “sell & ship” setting. After enabling this feature, sellers can ship their items by USPS. Buyers are kept in the loop about the status of their items through the app, too.

Though sellers can list shipping items for free, OfferUp deducts a 7.9 percent fee from the sale price of items that ship. Still, that fee is under eBay’s typical 10-percent fee, TechCrunch reported. For OfferUp, the fee is a new source of revenue. The app had made paid promotional tools available to sellers, but it had not charged a transaction fee to sellers.

Unlike its main competitor, Craigslist, OfferUp requires sellers to create user profiles so buyers can better sense from whom they’re potentially making a purchase. The site also allows users, in some markets, to make in-app payments and securely pay sellers with a debit or credit card, though OfferUp strongly recommends that users meet face-to-face to inspect all goods and services before rendering payments.

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For OfferUp’s first seven years in existence, it had Craigslist in its crosshairs. Next up? Taking a shot at stealing business from eBay, as many have tried and failed to do.

OfferUp is the maker of the No. 3 most popular shopping app on Apple devices in the U.S., which up to now has resembled a virtual garage sale that connects buyers and sellers of used goods who live in the same neighborhood or city.

In a press release, the company promised that, “With shipping, OfferUp’s core local buying and selling experience does not change, but gives users the opportunity to discover more value and make their best deals.”

But the app now gives goods that are available for shipping just as much real estate as local goods, if potential buyers click on the “Ship to me” option prominently displayed at the top of the app, above the stream of product photos that depict items for sale.

The app can be downloaded here 

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Isaac Newton

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